Here's the first look at Fear of God's first collection in two years

Things we Justsmile about

Images by Pierre Toussaint, courtesy of Fear of God.

Today's release of 'Eternal Collection' marks Fear of God's return to luxury collection offerings. The entirely Italian-made collection is the label's first main-line collection release in over two years. Since 2013, Jerry Lorenzo, Fear of God's founder, has dressed more and more of America with his sportswear-influenced vision of modern American fashion. Alongside Fear of God, there is also the accessible ESSENTIALS line and Adidas-partnered Athletics line. However, 'Eternal Collection' is the signature Fear of God experience, featuring the California blazer, luxury workwear pieces, merino stitch cashmere knits, and calfskin napa leather. There is also Japanese denim constructed in Los Angeles and a new footwear release, a slick Western Cowboy Boot.


See the complete collection here on fearofgod.com.

IMAGES: COURTESY OF Fear of God

PUBLISHED: April 4th, 2022